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Stockholm, Sweden (November 05, 2007)

State-of-the-Art 3D Mesh Optimization in Demicron's WireFusion 5 with Simplygon

Stockholm, Sweden - November 05, 2007 - The Swedish software companies Demicron® and Donya Research® today announced their strategic partnership around 3D visualization. Both companies also announced updated versions of their 3D visualization tools WireFusion and Simplygon. With the new releases Donya Research's 3D mesh optimization tool Simplygon can be integrated with Demicron's real-time 3D visualization tool WireFusion, giving WireFusion users a state-of-the-art tool for optimizing and repairing 3D models and CAD files, before importing them to WireFusion. The updated versions are available immediately and are free upgrades for existing customers.

"Simplygon is a perfect complement to WireFusion and its users," commented Stefano de Carolis, Demicron CEO. "To reduce and repair 3D models and CAD files before importing to WireFusion is a feature that has been requested by our users for a long time. We are very pleased with the collaboration with the innovative Donya Research team, which has many new great innovations in the pipe."

"We are still in an early phase with our 3D optimization tools, but it is very pleasing and nice to see how Simplygon can enhance a great tool like WireFusion, taking it to a another level", says Martin Ekdal, Donya Research CEO. "We expect to see an increased demand for our technologies in the near future, especially for those we have in our labs."

About WireFusion
WireFusion is a powerful and affordable solution targeted to small and mid-sized industrial design, architecture and manufacturing companies wanting to speed up and improve the decision processes during a product lifecycle. WireFusion is typically used for creating interactive concept design visualizations, digital prototypes, interactive training, and sales and marketing presentations. Companies using the WireFusion technology includes Sony, Motorola, Sony Ericsson, Philips, Siemens, Canon, Epson, Casio, Whirlpool, Mitsubishi, Fiat, Corvette, OMEGA, Swatch, NEC, AT&T, Bang & Olufsen, Vodafone, T-Mobile, NASA, US Army, US Coast Guard, Lockheed Martin and Raytheon.

More information on WireFusion: www.demicron.com/wirefusion/

About Simplygon
Simplygon is a powerful and precise polygon repair and reduction tool. Simplygon can reduce and repair 3D models while at the same time preserving visual quality. Simplygon is usually used in pre-processing models for simulation, real-time visualization and distribution. Companies using the Simplygon technology today includes Crytek, Sony, Paradox Entertainment and GungHo Online Entertainment.

More information on Simplygon: www.donyaresearch.com/products_simplygon.asp

Pricing and availability
WireFusion 5 is available as boxed version for the Windows platform in three different editions; Enterprise ($2995), Professional ($1495) and Educational ($495). There are also network versions with floating licenses. Downloadable trials are available from the Demicron web site.

Simplygon is available as a Standalone ($299) version, or as a plug-in for Autodesk 3ds Max ($299) and Maya ($299).

About Demicron
Demicron is a privately held Swedish company, dedicated to developing state-of-the-art 3D visualization tools. The company was founded in 1996 and has ever since focused on rich media. Demicron is a global leader of interactive rich media, and is known for its expertise, high quality standards and leading edge technology development. The company distributes its products and technology to more than 40 countries around the world. The company is headquartered in Stockholm, Sweden.

About Donya Research
Donya Research is a privately held Swedish company, dedicated to developing innovative and creative tools for optimizing 3D graphics production. The company was founded in 2005, and is headquartered in Norrköping, Sweden.

Contact Information
Demicron
Stefano de Carolis
Phone: +46 8 564 869 52 (Sweden, Central European Time)
Fax: +46 8 564 869 51 (Sweden)
E-mail: stefano.decarolis (at) demicron.com or news (at) demicron.com
Web: www.demicron.com

Demicron AB
Svetsarvägen 15
171 41 Solna
SWEDEN

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Donya Research
Martin Ekdal
Phone: +46 733 14 94 00 (Sweden, Central European Time)
Fax: +46 11 26 41 97 (Sweden)
E-mail: martin (at) donyaresearch.com
Web: www.donyaresearch.com

Donya Research AB
S:t Persgatan 19
SE-601 86 Norrköping
SWEDEN

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